No question that “World Cup fever,” has taken over the U.S. and central Florida is right there in the mix with the Orlando market making the top ten markets watching ESPN’s coverage of the opening day!
ESPN’s Brazil vs. Croatia telecast on Thursday – the opening game of the 2014 FIFA World Cup in Brazil won by the home team 3-1 – averaged a 2.8 rating and 4.435 million viewers on ESPN, to rank as the highest-rated and most-viewed opening game of the World Cup on record (back to 1994), according to Nielsen. The rating is 49 percent higher than the opening match in 2010 (1.9, South Africa vs. Mexico), and the audience is 55 percent larger (2.856 million viewers)
In addition, of the 205 Group Play games ESPN networks have aired (records back to 1994) this contest is the fourth-highest-rated and fourth-most-viewed, topped only by three U.S. games. Including a record audience on WatchESPN, across all platforms
ESPN’s presentation of the first of 64 games in the next month averaged 4.889 million viewers at any time. The top-10 metered markets: Washington, DC (5.1), Boston (5.0), Miami-Ft. Lauderdale (4.7), Los Angeles (4.6), New York (4.5), San Francisco (4.3), Hartford-New Haven (4.3), Providence (3.9), Austin (3.9) and Orlando (3.8).