ACC Unveils Official New Logo

The Atlantic Coast Conference has officially released their new logo.

Per their Twitter account, they unveiled a photo this morning.

In their official announcement, Commissioner John Swofford said that this new look will take them into the future.

“The ACC is well-positioned for many future successes and we are pleased with our new branding that reflects our limitless potential. The new, contemporary look modernizes and energizes the ACC mark, and, at the same time, still reflects the league’s history and rich tradition.”