The Heat beat the Spurs 103-100 in overtime in game 6 of the NBA Finals setting a Thursday night showdown for the NBA Title. It was a win or go home game for Miami and the star power of LeBron James, along with the high drama of the game, paid off big for both the NBA and ABC.
ABC’s numbers are approximate according to the Nielsen ratings service , the network currently holds first place in the advertiser-sought 18-49 demographic with a 5.4 rating/14 share and second in total viewers with 13.7 million. Game 6 of the NBA Finals drew a 6.5/18, down 24 percent from the early numbers on last year’s Game 6 but still the best ratings for the night, and was the most-watched show of the evening with 16.1 million total viewers.
Finishing a surprise second was expected winner of last night’s rating race. NBC’s popular “The Voice” season finale matched the ratings for last spring’s finale, but the ratings sagged from December’s finale, it still looks like the night belongs to basketball and the NBA Finals. ABC won the night, thanks to Game 6 and you can bet that they can’t wait till game 7 for a one last game, winner take all final on Thursday.
A quick fun note is that it will be the NBA’s first do-or-die matchup to crown a champion since the Lakers beat the Celtics in 2010.